During the session, we covered the following:

News Topics: 

• Twitter Character Limits
  • Videos, Pictures and Polls no longer count towards your 140 characters per tweet
• Twitter Custom Hashtag Emojis
  • In collaboration with Twitter’s Streaming 10 Thursday Night NFL Games
  • Custom hashtag emoji for every NFL team, activated by tweeting a certain hashtag
  • Also featured in 2016 Rio Paralympic Games
• Twitter Updates to Compete with leading Messenger Apps
  • Including things like Read Receipts, typing indicators, and web link previews
  • Private messaging or DMs do not have character limits
• Snapchat Changing Daily Local Curated Feed to Trending Live Moments
  • Focus on so-called live moments — videos of specific events, like Fourth of July celebrations and the Super Bowl
• Facebook New Features for Crossposting Video
  • Reach Audiences on Pages with Different Owners, and See Total Performance Insights
  • The crossposter (the Page that did not originally upload the video) can distribute videos in a customized post and get insights into video performance on their specific Page.
  • Both Pages must agree to establish a crossposting relationship
  • Marvel, Pac-12 Football, MTV already using this feature

Lesson of the Week:

• Hootsuite introduction to posting
  • Hootsuite Video Intro

To learn more about new topics and interesting ideas, see Dean’s Twitter feed.

Remember you can submit all questions in advance of each coaching session by e-mailing our Help Desk.