During the session, we covered the following:

News Topics:

• Pinterest Retires Like Button
  • There are both a Save button and a Like button, it hasn’t always been clear how they differ
  • Save button is that the ideas you save are easy to get back to later
  • Not only can you organize Pins on different boards, you can search for them too
• Instagram allows Posts from outside platform
  • A key part of Instagram’s efforts to reduce the influence of Snapchat
  • More of their in-app search functionality will be available in the mobile web platform, with expanded Discover tools now on offer via the site
  • Also recently announced a new offline mode, which enables users to browse and leave comments in areas with less reliable connectivity
  • Instagram Hits 700 Million Users
• The Power of LinkedIn’s 500 Million Member Community
  • Represents 10+ million active jobs, access to 9+ million companies, and with more than 100,000 articles published every week
• Facebook Tests Video Cover Images for Pages
  • Looking for ways to help businesses create more engaging experiences and drive more rich experiences for their audiences
  • Moving cover image tested on Narcos Netflix page.

Lesson of the Week:

• Posting rotation and content mix
• User invites from new people and how to handle
• Online groups and engagement

To learn more about new topics and interesting ideas, see Dean’s Twitter feed.

Remember you can submit all questions in advance of each coaching session by e-mailing our Help Desk.