During the session, we covered the following:

News Topics:

• Snapchat is doing damage control after its CEO allegedly said the app is ‘only for rich people’
  • CEO, Evan Spiegel once said the app is “only for rich people” and that he doesn’t “want to expand into poor countries like India and Spain.”
• United Airlines Debacle Teaches Valuable Social Media Customer Service Lessons
  • United Airlines is facing yet another public relations nightmare.
  • Multiple passenger removals not handled in proper fashion
  • Internet backlash shows United slogan getting a makeover on social media
• Should Amazon Make Their Boxes Available To Advertisers?
  • “How long does it take to open a box?” said Joel Rubinson, president of Rubinson Partners. “A lot longer than people view digital display ads on average”
  • The space and the impressions by themselves are not valuable without a solid strategy and plan to use them in a way that creates value
• Hot News from Facebook’s Developer Conference
  • Facebook, Messenger, WhatsApp, Instagram-are going to be getting new camera tricks, new augmented reality capabilities, and more bots
  • 8 major upgrades in store for coming years

Lessons of the Week: 

• Slideshare –  Uploading and content protection
• Filing complaint on YouTube
• GeoFilters in SnapChat

To learn more about new topics and interesting ideas, see Dean’s Twitter feed.

Remember you can submit all questions in advance of each coaching session by e-mailing our Help Desk.