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During the session, we covered the following:

News Topics:

  • Facebook Launches New Tools for Messenger
    • Features similar to Snapchat, including Masks, Frames and More
    • Tap for photo and hold for video
    • Messenger has more than a billion monthly active users – versus Snapchat’s reported 150 million daily users
  • Facebook Combats the Spread of Fake News
    • Better reporting: “it’s a fake news story” is now a more prominent reporting option, which should lead to more reports of such content.
    • Flagging Disputed content which will make them unavailable for Ads
    • Working to eliminate ‘spoof domains’, Pages which mimic well-known news organizations
  • 5 Predictions For Social Media Marketing In 2017
    • Live Streaming Becomes Ubiquitous
    • Social E-Commerce Normalizes
    • Native Lead Generation Intensifies
    • Brands Embrace Customer Service
    • Chatbots Take Over 1:1 Conversations

 

Lessons of the Week:  “New Year’s Planning”

To learn more about new topics and interesting ideas, see Dean’s Twitter feed.

Remember you can submit all questions in advance of each coaching session by e-mailing our Help Desk.

 

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