Humanizing Your Brand with Internal Influencers – Employee Advocacy 2.0


Presented by Dean DeLisle at the AMA’s BrandSmart 2020 Virtual Event.

From big brands to small businesses the hottest trend of Influencer Marketing it to look inside your own business. Dean DeLisle, Digital Transformation Enthusiast will take you through the 7 steps they use to convert brand advocates to true Social Thought Leaders, without breaking the bank. You will learn how to build trust on the outside while creating a fun, team-based culture on the inside. No matter where your organization is in your digital journey, you will walk away with some easy cool next steps. Dean will also cover a few case studies and results from current projects. This session will be fast and furious and oh, all attendees will get access to a fast track course for when you are ready to roll out your program.

About Dean DeLisle

Dean DeLisle, Founder and CEO of Forward Progress, and the creator of Social Jack, the number one Influencer Development Platform in the world, has developed training programs and services to help organizations and professionals become an influence in a very digital world. He and his team have delivered over 2,000 webcasts and live events elevating and showcasing influencers over the last 15 years.

About BrandSmart

BrandSmart is the longest running brand marketing conference in the country. Now in its 18th year, BrandSmart brings together noteworthy industry speakers, marketing decision-makers and future-forward brand associates looking to share proven tools, strategies and stories. Scheduled over two half days for greater flexibility, BrandSmart 2020 Virtual Experience will be brought to you via Hopin — the first all-in-one live online events platform where attendees can learn, interact and connect with people from anywhere in the world. Registered guests will have access to recordings of sessions for 90 days after the event.