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Watch The Recording:

Latest Influencer News:

  • Know the Difference Between Micro and Macro Influencer Marketing
    • Micro Influencer Definition: individuals or small businesses with a following of anywhere from 500-10,000
    • You will need a loyal following that is willing to spread the word of your business.
    • In order to build a loyal following you need valuable content, videos, storytelling, and active engagement with your followers.
  • How To Get The Most Out of Your Influencer Marketing Campaign [Infographic]
    • Influencer Marketing has become one of the number one ways grow brand awareness, favorability, and essentially sales.
    • The 3 Golden Rules:
      • Tailor content for specific platforms
      • Strike the correct balance between fun engagement and content marketing
      • Use influencers as brand ambassadors.

Influencer Development Lesson:

  • The Power of Listening

Special Influencer Guest:

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