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Latest Influencer News:

  • New Advances Could Point to the Future of LinkedIn’s Digital Assistant Tools
    • Back in 2016, LinkedIn showcased a range of then coming new features, including their LinkedIn ‘Inbot’ personal assistant tool, which, when synched with your calendar, would be able to automatically arrange meeting times for you.
    • As part of the presentation, they demonstrated the AI’s ability to conduct actual phone calls
    • Beyond simply booking meetings, LinkedIn’s assistant could connect you with relevant services, could facilitate mentor connections, could enable more B2B-specific functionalities not catered for through other platforms.
  • Twitter Releases Major Events Calendar for June to Help with Strategic Planning
    • Twitter has published the latest version of its monthly event calendar, highlighting all the key dates in June to be aware of.
    • Twitter also includes specific tweet volume numbers for selected topics, giving you a better idea of just how much discussion each is likely to generate
    • Twitter’s calendars can be a big help in keeping you on top of the latest happenings, and if you’re looking to tap into the rising tweet stream, these events can be a great way to increase brand awareness and make your brand part of the surrounding conversation.

Influencer Development Lesson:

  • Event Influencer Marketing – First Steps!

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