News Topics:

• Pokemon Go – Driving Massive Sales to Small Businesses:
  • Unprecedented App usage growth, double the engagement of Snapchat, and nearing the daily active users of Twitter after release in it’s first week.
  • Location based Augmented reality Game draws people to random locations
  • Small Businesses near those locations are experiencing high volumes of customers that would otherwise not be in that area.
  • Businesses can also purchase items within the game to encourage crowds
• Snapchat – Memories
  • Images/videos are no longer temporary and can be saved
  • In addition to being able to save a Snap to your phone’s camera roll or gallery, you’ll also be able to back them up to Snapchat’s servers in the Memories gallery
• Instagram – Comment Moderation
  • Now features that block comments with words or phrases often reported as offensive from appearing on your posts
• Pinterest Shopping updates
  • Buyable Pins are coming to the web and home computers and will include new shopping cart features that sync across devices
  • Studies show that shoppers plan on Pinterest and then shop where available
  • Merchant profiles now added and Pin similarity searching is available

• Pokemon Go – Driving Massive sales to Small Businesses
• Snapchat – Memories
• Instagram – Comment Moderation
• Pinterest Shopping Updates
• Launchgrid
• Keyword Tool