During the session, we covered the following:

News Topics:

• Facebook is testing a new way for businesses to tag products
  • Experimenting with letting page owners tag actual products in their photos, videos, and other posts
  • When a product is tagged in a page’s post, anyone can tap on it to open a dedicated page from that page where they can learn more information
• YouTube TV Arrives to Take on Hulu, Netflix and Traditional Pay Television
  • About 40 networks onboard to stream their live broadcasts and cable feeds to its subscribers
  • $35 for the “over the top” service, which will include all the major broadcast networks and cable channels such as ESPN, Disney and FXX
  • YouTube also is competing to some degree with Facebook and Twitter, which have TV apps but not as many content deals
• Facebook Algorithm Ranks Reactions Higher Than Likes
  • Five cutesy reactions arrived a year ago to be an option to the “Like”
  • Reactions are “an even stronger signal” that you want to see a post than a Like
  • Reactions will affect post ranking slightly more than Likes
• Twitter Safety Rolls Out Auto-mute Feature and Other Updates
  • Twitter’s new technology aims to “reduce abusive content” and give users “more tools to control [their] experience” on the platform
    • How you can report abusive Tweets
    • Stopping the creation of new abusive accounts
    • Implementing safer search results
    • Collapsing abusive or low-quality Tweets
    • Reducing notifications from conversations started by people you’ve blocked or muted

Lesson of the Week: 

• Privacy and account settings in LinkedIn

To learn more about new topics and interesting ideas, see Dean’s Twitter feed.

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