- 10 Instagram Statistics to Keep in Mind When Planning Your 2018 Strategy
- 70% of hashtags are branded (Instagram)
- 71% of businesses in the US use Instagram
- 80% of Instagram users follow at least 1 business on Instagram
- Twitter’s Adding More Notification Types to Boost Awareness and Engagement
- The “In case you missed it” notification; notifying things that have been tweeted since the last time you logged in
- Notifies you when people that you follow start following
- Changes to “Explore section” – pushing more popular articles to the top (based on interests)
- How to Combine Instagram Stories Highlights and Story Links to Increase Conversions
- Showcasing stories for longer than 24-hours
- Using the “Swipe Up” tap-to-view-a-link feature – driving more traffic to page
- Show the highlights of past events – with the “Swipe Up” feature”
Lesson of the Week:
- Personal Branding (Continued)
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