We apologize that the Video Recording of this session is unavailable. Here is the content that we covered:

News Topics:

• 5 Ways to Increase Facebook Ad Reach Using Custom Audiences
  • Target users who don’t open your emails
  • Target LinkedIn connections
  • Turn trial users into customers
  • Target traffic sources separately
• LinkedIn Announces Major Updates to Sales Navigator
  • A plan to integrate Sales Navigator and LinkedIn Campaign Manager so that marketers can target the accounts and leads their sales team is pursuing
  • Redesigned their search and navigation bar to make it easier to find the most relevant prospects
• An Easy Way to Create Effective Opt Ins and Boost Your Email List
  • What do your clients want most?
  • What is the offer?
  • Which results will you deliver?

Lesson of the Week:

• Using Pinterest to increase your SEO and create a strong digital presence

 

To learn more about new topics and interesting ideas, see Dean’s Twitter feed.

Remember you can submit all questions in advance of each coaching session by e-mailing our Help Desk.